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Unleash

Oslo, Norway

What it is

Unleash is a feature management platform for controlling software behavior and releases in production without redeploying code. Teams can use progressive rollouts, instant rollbacks, release templates, and kill switches to manage changes. Its experimentation tools include A/B/n testing with flag variants, experiments, user segmentation, and stickiness. Feature flags are evaluated in SDKs or at the edge. Unleash lists more than 25 SDKs for languages and frameworks such as Node.js, Java, Go, Python, .NET, React, Android, and iOS. Listed integrations include Slack, Teams, Datadog, Jira, generic webhooks, and Admin, Frontend, and Client APIs. Security features include SOC 2 Type II and GDPR compliance, SSO, role-based access control, and audit log retention of up to two years. Enterprise deployments can be hosted, self-hosted, or hybrid, with US or EU data residency available on Enterprise plans. The Open Source instance is free, with one project, two environments, and 5,000 feature flags. Pay-As-You-Go costs $75 a month and includes a 14-day trial without a credit card.

For and against

For

  • Progressive rollouts, instant rollbacks, and kill switches
  • More than 25 SDKs are listed
  • Free Open Source instance has no seat limit
  • Enterprise offers US or EU data residency

Against

  • Free instance is limited to one project
  • Free instance is limited to two environments
  • Free instance lacks SSO and a support SLA

The verdict

Unleash combines feature flag management, release controls, and experimentation with multiple deployment options. The free instance has clear project and environment limits; Pay-As-You-Go starts at $75 a month.

Who it suits

Unleash is suited to software teams managing releases, experiments, and feature access across development environments. Its governance, compliance, and deployment options also address enterprise requirements.

Plans and prices

Unleash Open Source

Free

1 project · 2 environments · 2-day feature metrics · no support

Cloud-hosted Pay-as-you-go

$75usage-based

1 seat minimum · unlimited projects and environments · 90-day feature metrics · 99.9% uptime commitment

Self-hosted Pay-as-you-go

$75usage-based

5-seat minimum · unlimited projects and environments · 90-day feature metrics · standard support

Open Source

Free

1 project · 2 environments · 5,000 feature flags per instance · no seat limit

Pay-As-You-Go

$75usage-based

53M API requests/month, then $5 per million · unlimited client-side MAU, service connections, flags, projects, environments, and experiments · 90-day feature flag metrics · 5-seat minimum for self-hosted

Enterprise custom

Priced on request

unlimited environments and projects · unlimited MAU · custom API allowance · standard or premium support

Custom Enterprise

Priced on request

Unlimited client-side MAU and service connections · 90-day feature flag metrics · standard or premium support · 99.99% uptime commitment

Every plan, in full

On the record

Admin API
The Admin API manages flags, projects, environments, users, roles, integrations and other resources and exposes an OpenAPI specification.docs.getunleash.io · read 15 Oct 2026
API authentication
Unleash distinguishes backend, frontend, personal-access and service-account tokens, with project and environment scoping.docs.getunleash.io · read 15 Oct 2026
Company facts
LinkedIn lists Unleash as privately held, founded in 2019, headquartered in Oslo, Norway, with 51–200 employees.linkedin.com · read 15 Oct 2026
Company identity
The maker is legally identified as Bricks Software AS, also known as Unleash.crunchbase.com · read 15 Oct 2026
Compliance claims
The maker states that its enterprise controls support SOC 2 Type II, FedRAMP and ISO 27001 requirements and that it provides a Trust Center with reports and policies.docs.getunleash.io · read 15 Oct 2026
Database requirement
Unleash requires PostgreSQL; version 8 is officially tested with PostgreSQL 15 or later, while MySQL and MariaDB are unsupported.docs.getunleash.io · read 15 Oct 2026
Data residency
Enterprise plans offer US or EU data residency, and Unleash says it can be self-hosted on customer infrastructure.getunleash.io · read 8 Oct 2026
Deployment
Unleash Enterprise is offered as hosted cloud, self-hosted, or hybrid, with a hosted private instance available as an Enterprise add-on.getunleash.io · read 8 Oct 2026
Documentation and support
The documentation includes quickstarts, tutorials, guides, Learning Lab content, SDK references, API references, integration pages and release notes.docs.getunleash.io · read 15 Oct 2026
Earlier funding
TechCrunch reported Unleash's $14 million Series A led by Spark Capital on March 24, 2022, and said the company had 16 employees and 120 paying customers at that time.techcrunch.com · read 15 Oct 2026
Experimentation
Variants carry weights and payloads for A/B or multivariate experiments with user stickiness.docs.getunleash.io · read 15 Oct 2026
Feature flags
Flags belong to projects and can have different activation strategies in each environment.docs.getunleash.io · read 15 Oct 2026
Flag evaluation
Feature flags are evaluated in SDKs or at the edge rather than on the Unleash server.getunleash.io · read 8 Oct 2026
Funding news
Unleash announced a $35 million Series B led by One Peak on March 4, 2026, with Spark Capital, Frontline Ventures and Firstminute Capital continuing as investors.getunleash.io · read 15 Oct 2026
Governance
Enterprise provides project and custom roles, user groups, change-request approvals and audit trails.docs.getunleash.io · read 15 Oct 2026
Integrations
Official integrations include Datadog, Jira Cloud, Microsoft Teams, ServiceNow, Slack and generic webhooks; community integrations include Fastify, Quarkus, Vue and New Relic.docs.getunleash.io · read 15 Oct 2026
Intended users
Unleash describes its platform as serving enterprise teams and highlights governance, approvals, compliance, and scale requirements.getunleash.io · read 8 Oct 2026
Latest release
Release notes list Unleash v8.2.0 on September 8, 2026, adding project-level release templates and creator filtering for flags.docs.getunleash.io · read 15 Oct 2026

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