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Unlayer

San Francisco, California, United States

What it is

Unlayer is an embeddable developer platform for adding email, page, popup, and document builders to software products. Its AI-assisted drag-and-drop email editor is described as rendering across Gmail, Outlook, and more than 90 other email clients. The page builder creates responsive landing pages and web content, while the document builder supports dynamic templates, merge tags, collaboration, and PDF or HTML export. Developer tools include an embeddable SDK, REST APIs, React Elements, a CLI, agent skills, and events. Integrations are available for React, Angular, and Vue. The free plan costs nothing and includes all four builder types. Paid plans start at $250 a month and include 1 TB bandwidth; additional bandwidth is sold in recurring packs of 500 GB per $50 per month. Enterprise pricing is custom and not listed. Enterprise plans include 24/7 priority support and permit self-hosting inside a customer's VPC.

For and against

For

  • Free plan includes four builder types
  • Exports include HTML, PDF, image, text, and ZIP
  • Framework integrations include React, Angular, and Vue
  • Paid plans include 1 TB bandwidth

Against

  • Paid plans start at $250 a month
  • Extra bandwidth costs $50 per 500 GB pack
  • Enterprise pricing is custom and not listed

The verdict

Unlayer offers a free starting point and multiple content builders for embedding in software products. Paid plans begin at $250 a month, with enterprise pricing customized.

Who it suits

Unlayer suits SaaS platforms, CRMs, marketing tools, and enterprise apps embedding content creation for their users. Developers can use its SDK, APIs, framework integrations, and deployment options.

Plans and prices

Free

Free

Email Builder · Page Builder · Popup Builder · Document Builder

Launch

$250a month, billed yearly

5,000 exports/month · 1 TB bandwidth · white-labeling · Cloud API

Scale

$750a month, billed yearly

25,000 exports/month · 1 TB bandwidth · custom blocks · audit tab

Optimize

$2,000a month, billed yearly

100,000 exports/month · 1 TB bandwidth · custom themes · custom CSS

Enterprise

Priced on request

Custom contract · SOC 2 Type II · on-premise/offline · SAML/OIDC SSO

Every plan, in full

On the record

AI data handling
Unlayer says AI inputs are processed by OpenAI and Anthropic, are not used to train their models, and are deleted under listed retention schedules.unlayer.com · read 3 Oct 2026
AI features
Unlayer AI can draft designs from briefs, rewrite or translate copy, suggest layouts, personalize content and generate template variants.unlayer.com · read 15 Oct 2026
API
The Cloud API is documented as OpenAPI 3.0.0 with bearer authentication using project API keys or personal access tokens.docs.unlayer.com · read 15 Oct 2026
API capabilities
The API includes design schema retrieval and validation, HTML or image template import, AI design generation and image generation or editing.docs.unlayer.com · read 15 Oct 2026
API security limitation
The API is server-side only, sends no CORS headers, and API keys must not be exposed in browser code.docs.unlayer.com · read 15 Oct 2026
Capterra pricing
Capterra lists Launch at $250 per month, Scale at $750 per month, Optimize at $2,000 per month and Enterprise as custom quote, with a free version.capterra.com · read 15 Oct 2026
Company founding
GetLatka reports that Adeel Raza founded Unlayer in 2017 and serves as CEO.getlatka.com · read 15 Oct 2026
Company headquarters and size
LinkedIn lists San Francisco headquarters and 11–50 employees.linkedin.com · read 15 Oct 2026
Company legal name
Crunchbase identifies the legal entity as Unlayer Inc., an active private for-profit company founded by Adeel Raza and Umair Siddique.crunchbase.com · read 15 Oct 2026
Developer tools
The developer platform includes an embeddable SDK, REST APIs, React Elements, a CLI, agent skills, and events.unlayer.com · read 3 Oct 2026
Documentation and support
Documentation includes versioned builder guides, API reference, examples, changelog, CLI, agent skills, MCP and a help center with tool and feature articles.docs.unlayer.com · read 15 Oct 2026
Document Builder
The Document Builder supports proposals, reports and contracts with export-ready PDF output.unlayer.com · read 15 Oct 2026
Email Builder
The Email Builder creates responsive email designs intended to render across Gmail, Outlook and Apple Mail.unlayer.com · read 15 Oct 2026
Email delivery limit
Unlayer builds and exports email templates but does not send marketing, newsletter, transactional or automated campaigns; users must connect their own ESP or backend.help.unlayer.com · read 15 Oct 2026
Enterprise deployment
Enterprise customers can self-host Unlayer inside their own VPC.unlayer.com · read 3 Oct 2026
Export formats
Designs can be exported to HTML, PDF, images, plain text and ZIP files, either client-side or server-side.unlayer.com · read 15 Oct 2026
Exports
The platform describes exports to HTML, PDF, image, plain text, and ZIP, with server-side or client-side options.unlayer.com · read 3 Oct 2026
Framework integrations
Unlayer provides integrations for React, Angular, and Vue, and its JavaScript SDK is described as technology agnostic.help.unlayer.com · read 3 Oct 2026

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