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Swan Cards
Paris, France
What it is
Swan Cards provides embedded banking tools that companies can add to their own products, including accounts, payments, and Mastercard debit cards. Swan positions the platform for European software companies building white-labeled banking services. Cards are available in virtual, physical, and digital formats, including single-use virtual cards, and work with Apple Wallet and Google Wallet for NFC payments. Partners can configure spending limits and payment rules by factors such as amount, currency, merchant, city, or country. The integration options include a GraphQL API, a ready-made web banking interface, and an open-source frontend for customized web banking. API calls must originate from a partner’s backend, not a frontend app. Swan says it is licensed by France’s ACPR as an electronic money institution and that client funds are held separately at BNP Paribas, with FGDR protection up to €100,000 per client if the bank defaults. A free Sandbox is available; paid services start at €2,990/mo.
For and against
For
- Virtual, physical, and digital Mastercard debit cards
- Apple Wallet and Google Wallet support
- Configurable spending limits and payment rules
- Free Sandbox with fake accounts and cards
- GraphQL API and web banking interface
Against
- API calls must originate from the partner’s backend
- Other digital wallets are not supported
- Paid services start at €2,990/mo
The verdict
Swan combines embedded accounts, payments, and card issuing with configurable controls and several integration options. The backend-only API requirement and limited wallet support are important considerations for implementation.
Who it suits
It suits European software companies that want to add branded accounts, cards, and payments to their products. Partners needing configurable card rules or web banking integration may also find its tools relevant.
Plans and prices
Sandbox
Unlimited sandbox users · fake accounts, cards and payments · API Explorer/Postman · Testing API
Read 15 Oct 2026 · swan.io
Swan
Listing reports subscription pricing · free version · no free trial available
Read 15 Oct 2026 · getapp.com.au
Swan on demand
Local IBAN accounts · SEPA and multi-currency transfers · virtual IBANs · branded physical and virtual cards
Read 15 Oct 2026 · swan.io
Swan Enterprise
Dedicated implementation manager · interchange revenue sharing · fully customized physical cards
Read 15 Oct 2026 · swan.io
On the record
- Account features
- The platform offers local IBAN accounts, virtual IBANs, account funding and SEPA or international transfers.swan.io · read 15 Oct 2026
- API
- Swan exposes a GraphQL API for accounts, cards, transactions and other banking actions.docs.swan.io · read 15 Oct 2026
- API constraint
- For security reasons, Swan requires API calls to originate from the partner’s backend rather than a frontend application.docs.swan.io · read 29 Sep 2026
- API environments
- Live and Sandbox environments use separate endpoints, credentials and projects, and Sandbox data cannot be moved to Live.docs.swan.io · read 15 Oct 2026
- API limits
- The default API rate limit is 2,000 requests per IP every five minutes; Sandbox operations also have complexity, depth and concurrency limits.docs.swan.io · read 15 Oct 2026
- API security model
- Swan blocks browser-originated API calls, requiring backend communication.docs.swan.io · read 15 Oct 2026
- Audience
- Swan describes itself as a platform helping European software companies add white-labeled banking services to their products.swan.io · read 29 Sep 2026
- Card controls
- Spending controls can be set by amount, currency, merchant, category, city or country.swan.io · read 15 Oct 2026
- Card formats
- Swan supports instant virtual, single-use virtual, physical and digital Mastercard debit cards.swan.io · read 15 Oct 2026
- Card package billing
- Card packages can involve a monthly active-card fee, non-euro FX fees and one-time physical-card printing and shipping fees.docs.swan.io · read 15 Oct 2026
- Card packages
- Standard, Essential and Premium packages have €10,000, €40,000 and €100,000 spending limits, with FX fees of 2%, 1% and 0%.docs.swan.io · read 15 Oct 2026
- Card programs
- Partners can create branded and compliant card programs under their own user experience.swan.io · read 15 Oct 2026
- Card types
- Swan offers Mastercard debit cards in virtual, physical, and digital formats, including single-use virtual cards.docs.swan.io · read 29 Sep 2026
- Company history
- Swan’s company history page says it was born in 2019, when its three co-founders began writing the first lines of code.swan.io · read 29 Sep 2026
- Company size
- LinkedIn lists Swan as privately held, founded in 2019, headquartered in Paris and employing 201–500 people.linkedin.com · read 15 Oct 2026
- Custom card limit
- Custom physical-card projects can take up to 16 weeks and require a first batch of at least 1,000 cards.docs.swan.io · read 15 Oct 2026
- Developer tooling
- Documentation links an API Explorer, API reference, Postman collection, Testing API, Event Simulator and MCP servers.docs.swan.io · read 15 Oct 2026
- Documentation depth
- The documentation includes product topics, task guides, API concepts, mutations, queries, webhooks, authentication, pagination and troubleshooting.docs.swan.io · read 15 Oct 2026
