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Pricing · 2026
Standard Insights pricing
8 plans on the record · a free plan
Every plan
Custom Consumer Research
$990 one-time
From $990; price varies by questionnaire, sample size and audience.
Custom questionnaire · Respondents, analysis and report included
Read 24 Sep 2026 · standard-insights.com
Concept Testing
$1,490 one-time
150 respondents minimum
Read 24 Sep 2026 · standard-insights.com
Brand Lift
$2,790 one-time
300 respondents minimum
Read 24 Sep 2026 · standard-insights.com
Campaign Recall
$2,790 one-time
300 respondents minimum
Read 24 Sep 2026 · standard-insights.com
Audience Profiling
$2,990 one-time
300 respondents minimum
Read 24 Sep 2026 · standard-insights.com
Usage & Attitudes
$3,990 usage-based
300 respondents minimum
Read 24 Sep 2026 · standard-insights.com
Brand Health
$4,990 one-time
300 respondents minimum
Read 24 Sep 2026 · standard-insights.com
Brand Tracking
$19,990 a year
From $19,990/year
12 monthly waves
Read 24 Sep 2026 · standard-insights.com