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SpotsNow
Chattanooga, Tennessee, United States
What it is
SpotsNow is a podcast advertising platform for researching shows, planning campaigns, booking spots, and tracking performance. Its AI campaign planner uses a brand’s website, category, and audience to rank shows by predicted conversion rate and display projected reach and estimated ROAS. Advertisers can browse discounted last-minute spots, request individual shows or episode packages, and buy curated audience bundles. Hosts review each advertiser, and payment follows host approval. Campaign tracking includes real-time analytics and audio pixel tracking. SpotsNow Intelligence tracks more than 59,000 podcast shows and provides information on sponsors, ad clips, brand spend, lookalikes, fill rates, and media plans. Its read-only MCP connection makes Intelligence data available to Claude, ChatGPT, Cursor, and other compatible assistants through OAuth. SpotsNow says access can be revoked and that the connection does not access, store, or train on customers’ proprietary data. The company also says it does not process personal health data or HIPAA-covered information. SpotsNow Pro is a managed service covering show selection, rate negotiation, creative briefs, attribution setup, campaign management, and reporting. Pro lists a 12% fee of spend, a 15% fee for ad spend below $30K per month, and a $5K minimum spend.
For and against
For
- AI planner ranks shows and projects reach and estimated ROAS.
- Hosts approve advertisers before payment.
- Campaign tracking includes real-time analytics and audio pixel tracking.
- Intelligence covers more than 59,000 shows.
- Free plan includes five credits per month.
Against
- Free plan is limited to five credits per month.
- Starter costs $89 a month.
- Intelligence costs $349 a month.
- SpotsNow Pro has a $5K minimum spend.
The verdict
SpotsNow combines show discovery, campaign planning, booking, and performance tracking, with a free tier and paid research plans. Brands considering managed service should note its listed percentage fees and $5K minimum spend.
Who it suits
SpotsNow may suit advertisers planning podcast campaigns, while SpotsNow Pro is presented for brands seeking managed campaign execution. The Team plan is described for agencies and networks.
Plans and prices
Free
5 credits per month · Browse all shows · Profile pages = 1 credit · Campaign plan = 3 credits
Read 5 Oct 2026 · spotsnow.io
Starter
50 credits per month · Campaign Planner and search · Searches = 1 credit · Campaigns = 3 credits
Read 5 Oct 2026 · spotsnow.io
Intelligence
Unlimited credits per month · Claude & ChatGPT MCP connector · Unlimited AI connector queries
Read 5 Oct 2026 · spotsnow.io
Team
For agencies and networks · Multiple accounts · Custom agents and integrations
Read 5 Oct 2026 · spotsnow.io
On the record
- AI campaign planning
- Its AI reads a brand’s website, category, and audience, then ranks shows by predicted conversion rate and displays projected reach and estimated ROAS.spotsnow.io · read 5 Oct 2026
- AI integrations
- SpotsNow Intelligence connects through MCP to Claude, ChatGPT, Cursor, and other MCP-compatible assistants, using OAuth.spotsnow.io · read 5 Oct 2026
- Campaign tracking
- The platform offers real-time analytics, including audio pixel tracking, to show campaign performance.spotsnow.io · read 5 Oct 2026
- Data handling
- The MCP connection is read-only; SpotsNow says it does not access, store, or train on customers’ proprietary data and that access can be revoked at any time.spotsnow.io · read 5 Oct 2026
- Health data
- SpotsNow says it does not access, collect, or process personal health data and that no PHI or HIPAA-covered data is involved.spotsnow.io · read 5 Oct 2026
- Host approval
- Hosts review every advertiser, and advertisers only pay after a host approves the campaign.spotsnow.io · read 5 Oct 2026
- Intelligence data
- SpotsNow Intelligence says it tracks more than 59,000 podcast shows and provides information about sponsors, ad clips, brand spend, lookalikes, fill rates, and media plans.spotsnow.io · read 5 Oct 2026
- Maker
- The company’s resource hub identifies Cam Pritchard as SpotsNow’s Founder/CEO.spotsnow.io · read 5 Oct 2026
- Managed service
- SpotsNow Pro handles show selection, rate negotiation, creative briefs, pixel and attribution setup, campaign management, and reporting.spotsnow.io · read 5 Oct 2026
- Marketplace
- Advertisers can browse discounted last-minute spots, request individual shows or episode packages, and buy curated audience bundles.spotsnow.io · read 5 Oct 2026
- Product
- SpotsNow describes itself as a podcast advertising platform for researching shows, planning campaigns, booking spots, and tracking performance.spotsnow.io · read 5 Oct 2026
- Pro pricing
- SpotsNow Pro lists a 12% fee of spend, a 15% fee for ad spend below $30K per month, and a $5K minimum spend.spotsnow.io · read 5 Oct 2026
- Who it serves
- The Team plan is described as being for agencies and networks, while SpotsNow Pro offers managed podcast campaigns for brands.spotsnow.io · read 5 Oct 2026
