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SocialCTL
What it is
SocialCTL is a workspace for planning, creating, reviewing, scheduling, and publishing social content by brand. It can draft a monthly content calendar from a business brief in about a minute, then generate MP4 reels, carousels of 3–12 slides, and static posts using a saved brand kit. Content can be sent through client approval links before scheduling. Instagram, Facebook, LinkedIn, TikTok, and YouTube are listed as live connections; Pinterest is in review, while Threads, X, and Discord are in verification. A live Claude integration over MCP supports planning, generation, scheduling, and publishing. SocialCTL is available on the web and via API. The Free plan includes 150 signup credits and a six-day full trial; after trial and welcome credits, AI generation requires credits and a paid plan. Monthly plans are Starter at $19 a month, Growth at $49 a month, and Scale at $99 a month. One-time credit packs start at $19, paid once. Creating a reel costs 150 credits, a carousel 100 credits, and a static post 50 credits.
For and against
For
- Drafts calendars from a business brief
- Generates reels, carousels, and static posts
- Client approval links precede scheduling
- Live connections include five listed networks
Against
- AI generation needs credits and a paid plan after trial
- Pinterest is still in review
- Threads, X, and Discord remain in verification
The verdict
SocialCTL combines content creation with review and publishing in a brand-based workspace. Credit costs and workspace allowances vary by plan, and several network connections are not yet listed as live.
Who it suits
SocialCTL suits solo founders, small businesses, coaches, creators, e-commerce brands, restaurants, and agencies that need a branded content workflow. Its workspace limits vary by plan, from one brand on Starter to up to ten on Scale.
Plans and prices
Free
Free workspace forever · 150 free credits at signup · 6-day full trial · AI generation requires credits and a paid plan after trial and welcome credits
Read 30 Sep 2026 · socialctl.io
Starter pack
1,000 credits · pack credits do not expire while the account is active
Read 30 Sep 2026 · socialctl.io
Starter
1,000 credits/month · 1 brand workspace · unlimited connected social accounts · email support
Read 30 Sep 2026 · socialctl.io
Growth
3,000 credits/month · up to 3 brand workspaces · unlimited connected social accounts · priority email support
Read 30 Sep 2026 · socialctl.io
Creator pack
5,000 credits · pack credits do not expire while the account is active
Read 30 Sep 2026 · socialctl.io
Scale
7,000 credits/month · up to 10 brand workspaces · unlimited connected social accounts · API access
Read 30 Sep 2026 · socialctl.io
Studio pack
10,000 credits · pack credits do not expire while the account is active
Read 30 Sep 2026 · socialctl.io
On the record
- Audience
- The company describes SocialCTL as built for solo founders, small businesses, coaches and creators, e-commerce brands, restaurants and agencies.socialctl.io · read 30 Sep 2026
- Claude integration
- SocialCTL offers a live Claude integration over MCP for planning, generating, scheduling and publishing workspace content.socialctl.io · read 30 Sep 2026
- Company
- SocialCTL is described as an independent, founder-led remote company with no central office.socialctl.io · read 30 Sep 2026
- Content calendar
- The product drafts a monthly social content calendar from a business brief in about a minute.socialctl.io · read 30 Sep 2026
- Credit costs
- The pricing page lists a reel at 150 credits, a carousel at 100 credits and a static post at 50 credits.socialctl.io · read 30 Sep 2026
- Data use
- The pricing page states that prompts and generated content are processed by AI providers under API terms that exclude API data from training.socialctl.io · read 30 Sep 2026
- Media creation
- It generates real MP4 reels, 3–12 slide carousels and static posts using a saved brand kit.socialctl.io · read 30 Sep 2026
- Network integrations
- Instagram, Facebook, LinkedIn, TikTok and YouTube are listed as live and connectable; Pinterest is in review, while Threads, X and Discord are in verification.socialctl.io · read 30 Sep 2026
- Payments
- Payments are processed by Stripe, and SocialCTL says card details do not reach its servers.socialctl.io · read 30 Sep 2026
- Product
- SocialCTL brings AI content planning, media creation, review, scheduling and publishing into one workspace per brand.socialctl.io · read 30 Sep 2026
- Publishing workflow
- Users can route content through client approval links and schedule approved posts from the workspace.socialctl.io · read 30 Sep 2026
- Security
- SocialCTL says connected-account tokens are encrypted at rest, not exposed in views or API responses, and account data is isolated.socialctl.io · read 30 Sep 2026
- Support
- Starter includes email support, Growth priority email support, and Scale a dedicated success manager on request.socialctl.io · read 30 Sep 2026
- Workspace limits
- Plan allowances are one brand workspace on Starter, up to three on Growth and up to ten on Scale; credits are shared across workspaces in an account.socialctl.io · read 30 Sep 2026
