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Snowball Fundraising
Albuquerque, New Mexico, United States
What it is
Snowball Fundraising is a web-based platform for fundraising auctions and event payments. It supports live, silent, and online auctions, along with mobile bidding, payment processing, and event reporting. Organizations can use the Essential plan at no cost, billed annually, with one campaign. The New Nonprofit Special costs $399 a year, billed annually and renewing. That plan provides the full platform with SMS, applies a 2.5% plus $0.30 transaction rate, and charges $99 bucket fees for each $25,000 raised. The pricing model is freemium, and a free plan is listed. Snowball Fundraising is headquartered in Albuquerque, New Mexico, United States. Its listed platform is web, so access is through a browser rather than a separately listed desktop or mobile application. For event organizers, the product combines auction formats with mobile bidding, payment processing, and reporting. The free option is limited to one campaign, while the named paid plan adds SMS and specifies transaction and bucket fees.
For and against
For
- Supports live, silent, and online auctions
- Mobile bidding included
- Payment processing available
- Event reporting included
- Free plan supports one campaign
Against
- Free plan limited to one campaign
- Paid plan charges transaction fees
- Paid plan adds $99 bucket fees
- Web platform only
The verdict
Snowball Fundraising combines multiple auction formats with bidding, payments, and reporting in a web service. Its free Essential plan covers one campaign, while the paid nonprofit plan adds SMS and specified fees.
Who it suits
Snowball Fundraising suits organizations running auction-based fundraisers or events online. It is relevant when mobile bidding, payment processing, and event reporting are needed.
Plans and prices
New Nonprofit Special
Full platform with SMS · 2.5% plus $0.30 transaction rate · $99 bucket fees for each $25,000 raised
Read 20 Sep 2026 · app.snowballfundraising.com
Essential
Live thermometers · donor database · donor dashboard · donor analytics
Read 15 Oct 2026 · snowballfundraising.com
Premium
Unlimited campaigns · text-to-give · recurring gifts · custom branding
Read 15 Oct 2026 · snowballfundraising.com
Professional
Unlimited campaigns · text-to-give · auctions · recurring gifts
Read 15 Oct 2026 · snowballfundraising.com
Enterprise
Enterprise fundraising package · demo required
Read 15 Oct 2026 · snowballfundraising.com
On the record
- Auctions
- Auction tools support unlimited items and bidders, mobile bidding, outbid alerts and online checkout with instant receipts.snowballfundraising.com · read 15 Oct 2026
- Company identity
- LinkedIn lists Snowball Fundraising as privately held, founded in 2011, headquartered in Albuquerque, with 11–50 employees.linkedin.com · read 15 Oct 2026
- Company scale
- Snowball says more than 15,000 nonprofits, churches and schools use the service in the United States.snowballfundraising.com · read 15 Oct 2026
- Data migration
- Organizations can import supporters and historical transactions through CSV uploads.snowballfundraising.com · read 15 Oct 2026
- Documentation
- The public help center exposes search and links to the dashboard but no public API reference or SDK documentation was visible.help.snowballfundraising.com · read 15 Oct 2026
- Donation pages
- Users can create branded donation forms with unlimited campaigns, recurring giving, custom questions, goals and QR links.snowballfundraising.com · read 15 Oct 2026
- Donor management
- Gifts, bids, tickets and texts are kept in a single supporter history with segmentation and reporting.app.snowballfundraising.com · read 15 Oct 2026
- Events and ticketing
- Event features include tickets, tables, capacity limits, emailed tickets and QR-code check-in.snowballfundraising.com · read 15 Oct 2026
- GDPR processing
- Its data agreement defines the customer as controller and Snowball as processor, requires GDPR-compliant processing and allows audits with notice.snowballfundraising.com · read 15 Oct 2026
- Independent platform data
- GetApp lists Stripe as the sole integration and identifies web, Android and iPhone/iPad support plus knowledge base, email, phone and chat support.getapp.com · read 15 Oct 2026
- Integrations
- Officially listed integrations include QuickBooks, Mailchimp, Constant Contact, Salesforce, HubSpot, Google Contacts and Google Sheets.snowballfundraising.com · read 15 Oct 2026
- Legal maker
- The terms identify Swoop In Technologies LLC, formerly @Pay LLC, as the Delaware company doing business as Snowball Fundraising.snowballfundraising.com · read 15 Oct 2026
- Licence
- Snowball describes its Two-Touch and Text-to-Give technology as proprietary intellectual property covered by patents, trademarks, trade secrets or copyrights.snowballfundraising.com · read 15 Oct 2026
- Limit: auction workflow
- Reviewers report no shopping cart for multiple auction wins, separate payment for each item and no automatic losing-bidder follow-up message.capterra.com · read 15 Oct 2026
- Limit: CRM depth
- Reviewers report that the simple CRM cannot produce a consolidated donor list and that donor email addresses cannot always be edited.capterra.com · read 15 Oct 2026
- Limit: G2 fees and payouts
- One G2 reviewer says fees can accumulate on larger transactions, while another reports that receiving payment takes a long time.g2.com · read 15 Oct 2026
- Limit: refunds and fees
- Reviewers report deposit reconciliation problems after refunds, occasional double charges after failed attempts and processing fees that still apply.capterra.com · read 15 Oct 2026
- Limit: text-to-give
- Some reviewers say text-to-give failed for some donors and that giving-level ordering could not remain low-to-high.capterra.com · read 15 Oct 2026
