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Rubric

Burwood, New South Wales, Australia

What it is

Rubric is a student engagement platform for universities, student unions, associations, and guilds. Its selectable 28 modules address clubs, student groups, events, memberships, student services, campus programs, and student insights. Club Management displays members, hosted events, activity levels, forms, attendance, and member types. Smart Digital Forms support configurable fields, club-profile data, and approval flows. Event & Ticketing includes membership validation, recurring events, collaborative planning, a marketplace, tabling, and ticket scanning. Outreach Tools support SMS blasts and email campaigns with templates and real-time recipient lists. A Student CRM & Engagement Tracker connects touchpoints such as events, clubs, and trainings with engagement scoring and student profiles. Rubric connects with student information and learning management systems, single sign-on, and experience management systems. Its campus app gives students access to activities and is listed for iPhone. Club subscriptions are free, but paid sales may carry transaction and service fees. Pricing pages list no monthly subscription fee; the applicable selling fees vary by plan and sales volume.

For and against

For

  • 28 modules can be selected for campus needs.
  • Club dashboard covers events, attendance, and member types.
  • Forms support approval flows.
  • Outreach tools include SMS and email campaigns.
  • Student CRM supports engagement scoring and profiles.

Against

  • Paid sales may incur transaction fees.
  • Purchases may have additional service fees.
  • Most users may take 30–60 days to get up and running.

The verdict

Rubric brings club administration, event tools, communications, and student engagement tracking into one platform. Subscriptions are free, but organizations should account for possible fees on paid sales and purchases.

Who it suits

Rubric suits higher-education organizations managing clubs, student groups, events, and campus programs. It may also fit teams seeking student engagement tracking and outreach tools.

Plans and prices

Champion

Free

12 month transaction volume above $20,000 · Monthly subscription fee: Free · Paid memberships, tickets, and merchandise: 3% + 50¢

Free

Free

12 month transaction volume below $200 · Monthly subscription fee: Free · Paid memberships, tickets, and merchandise: Free

Standard

Free

12 month transaction volume $200 – 20,000 · Monthly subscription fee: Free · Paid memberships, tickets, and merchandise: 4% + 70¢

Every plan, in full

On the record

Audience
Rubric says it is used by student life teams to engage over 2.5 million students.hellorubric.com · read 30 Sep 2026
Club management
The Club Management module displays club members, hosted events, activity levels, forms, attendance rates, and member types from a dashboard.hellorubric.com · read 29 Sep 2026
Communications
Outreach Tools support SMS blasts and email campaigns with templates and real-time recipient lists.hellorubric.com · read 29 Sep 2026
Compliance
Rubric's FAQ states that it is GDPR and ISO 27001 compliant, with SOC 2 Type II compliance in progress, and that data is hosted on encrypted servers with 99.9% uptime.helpcenter.hellorubric.com · read 30 Sep 2026
Data residency
Rubric says it offers data residency options in Canada, the USA, Australia, and New Zealand.hellorubric.com · read 30 Sep 2026
Events and payments
Event & Ticketing includes membership validation, recurring events, tabling, collaborative event management, a marketplace, and a ticket scanner.hellorubric.com · read 29 Sep 2026
Forms and approvals
Smart Digital Forms support drag-and-drop fields, live data from club profiles, and approval flows.hellorubric.com · read 29 Sep 2026
Hosting and residency
Rubric says its production systems and backups are hosted on Amazon EC2 and that data residency options are available in Canada, the USA, Australia, and New Zealand.hellorubric.com · read 29 Sep 2026
Integrations
Rubric says integrations are tailored to each organization and may use APIs, webhooks, or file imports depending on contract scope and technical availability.helpcenter.hellorubric.com · read 30 Sep 2026
Integrations support
The maker's admin portal lists Xero, QuickBooks, Microsoft Dynamics 365 Business Central, Stripe, Wallester, Weel, SAML 2.0, AAF OIDC, Google OAuth/OIDC, Microsoft Azure AD/Graph, and StudId integrations.admin.hellorubric.com · read 30 Sep 2026
Limits and fees
The US clubs pricing page says subscriptions are free, but paid sales may incur tiered selling fees, and purchases may also have service fees that vary by payment method, basket size, and card issuer.hellorubric.com · read 30 Sep 2026
Maker
The site identifies the operator as MySmock Pty Ltd trading as Rubric.hellorubric.com · read 30 Sep 2026
Mobile app
Rubric describes a campus engagement app that gives students access to events and activities; its App Store listing says it is available for iPhone.hellorubric.com · read 29 Sep 2026
Modules
The platform offers 28 modules, including club management, digital forms, grants, event approvals, reporting, memberships, ticketing, and case management.hellorubric.com · read 30 Sep 2026
Onboarding
The FAQ says most users are up and running within 30–60 days, depending on their package and integration or customization needs.helpcenter.hellorubric.com · read 30 Sep 2026
Pricing availability
The official site invites prospective customers to book a demo or contact its team to get started; I found no public product pricing on the official pages opened.hellorubric.com · read 29 Sep 2026
Product
Rubric describes itself as a student engagement platform for managing clubs, student groups, events, student services, memberships, campus programs, and student insights.hellorubric.com · read 30 Sep 2026
Security
Rubric's security page states that it is GDPR compliant, PCI-DSS 3.2.1 Level 1 compliant, uses industry-standard encryption, and hosts production systems on Amazon EC2.hellorubric.com · read 30 Sep 2026

The review

Overview

Rubric is a modular student-engagement platform for universities, student unions, associations, and guilds. It is best suited to campus teams that need club operations, events, communications, and student participation tracking under one roof. The broad toolkit is compelling, though transaction fees and a 30–60-day typical onboarding period deserve a place in the decision.

Customers can select from 28 plug-and-play modules to match campus needs. The Student CRM & Engagement Tracker connects student profiles with touchpoints such as club activity, events, and trainings, and supports engagement scoring. That combination suits institutions seeking a view of participation across programs as well as tools to run them; it may be more platform than a team looking only for a basic event tool needs. Rubric is operated by MySmock Pty Ltd trading as Rubric and was founded in 2017.

Key features

Club administration and approvals

The Club Management dashboard brings together club members, hosted events, activity levels, forms, attendance rates, and member types. This gives administrators a consolidated view of club activity. Smart Digital Forms support drag-and-drop fields, live data from club profiles, and approval flows, making them useful when campus processes depend on collecting information and routing it for review.

Events and outreach

Event & Ticketing covers membership validation, recurring events, tabling, collaborative event management, a marketplace, and ticket scanning. Outreach Tools add SMS blasts and email campaigns with templates and real-time recipient lists. Together these tools can support the practical work around campus events, although organizations selling tickets or merchandise should weigh the associated transaction charges.

Engagement, integrations, and safeguards

The Student CRM & Engagement Tracker supports student profile management and engagement scoring across events, clubs, and trainings. Rubric also supports LMS and student-information-system connections, single sign-on, and experience-management systems. Its admin portal lists integrations including Xero, QuickBooks, Microsoft Dynamics 365 Business Central, Stripe, Wallester, Weel, SAML 2.0, AAF OIDC, Google OAuth/OIDC, Microsoft Azure AD/Graph, and StudId.

Rubric says it uses SSL encryption, quality-assurance procedures, and industry-standard encryption and key-management practices. It states that it is GDPR compliant and PCI-DSS 3.2.1 Level 1 compliant as both merchant and service provider. Production systems and backups are hosted on Amazon EC2, with residency options in Canada, the USA, Australia, and New Zealand. Rubric reports average uptime of 99.5%; it says support is available through an in-app chatbot and email and typically responds within 24 business hours.

Pricing

The US clubs pricing page lists free monthly subscriptions across three transaction-volume tiers. The tiers differ in their fees on paid memberships, tickets, and merchandise, so the free subscription does not mean every sale is fee-free.

Plan12-month transaction volumeMonthly subscriptionPaid sales
FreeBelow $200FreeFree
Standard$200–$20,000Free4% + 70¢
ChampionAbove $20,000Free3% + 50¢

All three are listed as free. Free is the natural fit for clubs with less than $200 in annual transaction volume; Standard applies in the $200–$20,000 range, while Champion is intended for volume above $20,000 and lowers the listed selling fee. Purchases may also carry service fees that vary with payment method, basket size, and card issuer. For wider institutional adoption, Rubric asks prospective customers to book a demo or contact its team; institutional pricing is custom pricing.

Platforms

Rubric is available on Android, iOS, and the web. Its campus engagement app gives students access to events and activities, and the App Store listing identifies iPhone availability.

Who it's for

Rubric is aimed at universities, student unions, associations, and guilds managing clubs, campus programs, services, and student engagement. Its modules and connected participation tracking are most relevant to teams coordinating several parts of campus life. Most users are up and running within 30–60 days, depending on package and integration or customization needs, so it is a less immediate fit for organizations seeking a quick, lightweight deployment.

Pros and cons

  • Pros: A choice of 28 modules lets campus organizations shape the platform around their needs.
  • Pros: Club oversight, event tools, outreach, and engagement tracking connect administration with student participation.
  • Pros: Free monthly subscriptions keep subscription costs at zero across the listed US clubs tiers.
  • Cons: Fees apply to paid sales in the Standard and Champion tiers, and purchase service fees can vary.
  • Cons: Typical onboarding takes 30–60 days, which may not suit teams needing a rapid rollout.
  • Cons: Broader institutional pricing requires contacting the team rather than choosing a published plan.

Alternatives

Student Engagement Software offers a broader category view for comparing campus tools.

  • GivePulse is another freemium option with a free plan; its Basic Free plan has one admin, no subgroups, and five custom fields, while Give Joy is $20 a month when billed annually.
  • InScribe is a paid option with an institutional plan that uses custom pricing.
  • Modern Campus CMS is a paid alternative available on Android, API, iOS, self-hosted, and web platforms.
  • Pathify is a paid alternative with custom pricing based on enrollment and optional add-ons.
  • Suitable is a paid alternative available on Android, iOS, and web.
  • Civitas Advising is a paid alternative with quote-based annual subscription pricing scaled to institution size.
  • Unibuddy is a paid alternative with no free plan.
  • Nearpeer is a paid alternative available on Android, iOS, and web.

Verdict

Choose Rubric if your university, union, association, or guild wants configurable campus operations and student-engagement tracking in the same platform, with free monthly subscriptions for club plans. Look elsewhere if transaction charges on paid sales or a typical 30–60-day onboarding period conflicts with your budget or rollout needs.

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