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PeerIntent

New York, NY, United States

What it is

PeerIntent identifies companies researching products and competitors on PeerSpot and helps turn that activity into prospects. PeerIntent Leads provides company-level research signals, competitor tracking, and delivery through API or CSV. Its targeting includes job title and BANT filters. PeerPixel uses tracking pixels across PeerSpot categories to build audiences of active researchers for activation on platforms such as LinkedIn and Google. PeerSpot says its intent data and lead signals integrate with major CRMs, marketing automation platforms, and ABM tools; CRM synchronization is listed, and data refresh is weekly. The service is web-based. PeerSpot names demand generation teams, software vendors, sales organizations, customer success teams, marketplace teams, and executive leadership among the groups it supports. A free plan is available, while listed packages include peerspot.ai + Managed Capture for $50,000 per year and AI Package + Intent for $70,000 per year. PeerIntent Leads are available only to existing PeerSpot customers and priced separately from core packages. PeerSpot is headquartered in New York, New York, and was founded in 2012.

For and against

For

  • Company-level research signals and competitor tracking
  • Lead delivery through API or CSV
  • Targeting includes job title and BANT filters
  • Weekly data refresh

Against

  • PeerIntent Leads require existing PeerSpot customer status
  • Leads are priced separately from core packages
  • Listed AI Package + Intent costs $70,000 per year

The verdict

PeerIntent combines company research signals with lead delivery and audience activation options. Its lead offering has an existing-customer restriction and separate pricing, so prospective users should account for that distinction.

Who it suits

PeerIntent may suit demand generation, sales, and software vendor teams looking for company-level research signals and competitor tracking. It may also serve customer success, marketplace, and executive teams, though PeerIntent Leads are limited to existing PeerSpot customers.

Plans and prices

peerspot.ai + Managed Capture

$50,000a year

Free package features · Managed interview capture · Client dashboard · LLM citations reporting

AI Package + Intent

$70,000a year

AI Package features · Weekly PeerIntent reports identifying companies reading your and competitors’ reviews

Get Listed

Priced on request

Unlimited users · Listing control · AWS and Google Cloud Marketplace syndication · AI review capture in 9 languages

Every plan, in full

On the record

Audience activation
PeerPixel uses tracking pixels across PeerSpot categories to build audiences from active researchers for activation on platforms such as LinkedIn and Google.company.peerspot.com · read 29 Sep 2026
Buyer research
PeerSpot says it captures buyer research activity across thousands of software evaluations and product comparisons.company.peerspot.com · read 29 Sep 2026
Buyer signals
PeerSpot says its intent signals include companies actively researching products and competitors on its site.company.peerspot.com · read 29 Sep 2026
Integrations
PeerSpot says its intent data and lead signals integrate with major CRMs, marketing automation platforms, and ABM tools.company.peerspot.com · read 29 Sep 2026
Lead delivery
PeerIntent Leads includes company-level research signals, competitor tracking, and API and CSV delivery.company.peerspot.com · read 29 Sep 2026
Lead targeting
PeerIntent describes advanced filtering by job title, BANT, and targeting.company.peerspot.com · read 29 Sep 2026
Pricing limitation
PeerSpot Leads, including PeerIntent Leads, are available to existing PeerSpot customers and priced separately from the core packages.company.peerspot.com · read 29 Sep 2026
Product
PeerIntent identifies companies showing intent from their research activity on PeerSpot and helps turn that activity into qualified prospects.company.peerspot.com · read 29 Sep 2026
Security
PeerSpot links to a security portal, but the opened portal page did not provide readable security or compliance details.trust.peerspot.com · read 29 Sep 2026
Support
PeerSpot lists support contact by phone at +1 646-328-1944 and email at [email protected].company.peerspot.com · read 29 Sep 2026
Verified reviewers
PeerSpot says reviewers are verified as real users of the product within the prior 12 months.company.peerspot.com · read 29 Sep 2026
Who it serves
PeerSpot lists demand generation teams, software vendors, sales organizations, customer success teams, marketplace teams, and executive leadership among the groups it supports.company.peerspot.com · read 29 Sep 2026

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