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Indy.auction
What it is
Indy.auction is web-based white-label auction software from The Auction Collective for fundraising and commercial sales. Brands, nonprofits, artists, individuals, and community groups can create auction sites from templates without coding, then set branding, rules, and bidder registration. It supports public or private auctions, single- or multi-lot sales, and timed auctions. Bidders get wishlists, bid history, real-time bidding, and configurable extensions. Automated emails cover registration, bids, wins, and payments. Payments can use Stripe, PayPal, or bank transfer. The platform provides analytics and GDPR-compliant bidder-data exports, while checkout is described as secure and encrypted. Starter includes Stripe and PayPal integrations; enterprise services may include bespoke integrations. Auctions can run worldwide in ten supported currencies. Starter costs £6, paid once with percentage-on-sold-lots billing; Pro costs £9, paid once. The Free tier is currently unavailable.
For and against
For
- No-code auction site templates
- Supports public and private auctions
- Real-time bidding and bid extensions
- Stripe, PayPal, and bank transfer
- Analytics and bidder data exports
Against
- Free tier currently unavailable
- Starter limited to five auctions
- Starter allows 100 lots per auction
- Percentage charged on sold lots
The verdict
Indy.auction combines branded auction creation, bidder tools, payments, and exports in a web platform. Review auction and lot limits and percentage billing when selecting a plan.
Who it suits
It suits organizations and individuals running fundraising or commercial auctions. Template-based setup supports users who want to configure auctions without coding.
Plans and prices
Free
1 auction · max 10 lots
Read 5 Oct 2026 · indy.auction
Starter
5 auctions · max 100 lots per auction · Stripe and PayPal integrations
Read 5 Oct 2026 · indy.auction
Pro
Unlimited auctions · max 500 lots per auction · bespoke rate over £50k
Read 5 Oct 2026 · indy.auction
On the record
- Auction formats
- The software supports public and private auctions, single-lot and multi-lot auctions, and timed auctions.indy.auction · read 5 Oct 2026
- Auction setup
- Users can create auction sites from templates without coding and customise branding, auction rules, and bidder registration.indy.auction · read 5 Oct 2026
- Bidding tools
- Features include wishlists, competitive bid history, real-time bidding, and configurable bidding extensions.indy.auction · read 5 Oct 2026
- Company
- Indy.auction is owned and operated by The Auction Collective Limited, registered in England and Wales, with a registered office in London.indy.auction · read 5 Oct 2026
- Data and privacy
- The platform provides analytics and bidder data exports described as GDPR-compliant.indy.auction · read 5 Oct 2026
- Geographic and currency support
- The company says auctions can be run anywhere in the world using one of ten supported currencies.indy.auction · read 5 Oct 2026
- Integrations
- Starter includes Stripe and PayPal integrations, while enterprise services can include bespoke integrations.indy.auction · read 5 Oct 2026
- Intended users
- The platform is designed for brands, non-profits, artists, individuals, and community groups running fundraising or commercial auctions.indy.auction · read 5 Oct 2026
- Limits
- The pricing page says the Free tier is currently unavailable and limits Starter to five auctions of up to 100 lots each.indy.auction · read 5 Oct 2026
- Notifications
- Automated bidder emails cover registration, bids, wins, and payments, and email copy can be tailored on applicable plans.indy.auction · read 5 Oct 2026
- Payments
- The platform supports payment collection through Stripe, PayPal, or bank transfer.indy.auction · read 5 Oct 2026
- Product
- Indy.auction is white-label online auction software from The Auction Collective.indy.auction · read 5 Oct 2026
- Security
- The features page describes checkout as secure and encrypted.indy.auction · read 5 Oct 2026
- Support
- Users can access a searchable help centre and live chat; auction management services can include a dedicated auction advisor.indy.auction · read 5 Oct 2026