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Incogni
Mission Viejo, California, United States
What it is
Incogni asks data brokers and people-search sites to remove a customer’s personal information. It sends recurring requests to covered sites and provides progress reports, with automated removals included for 420+ data broker sites. Unlimited plans add custom requests across 3,000+ additional sites; Family plans support up to five members and include family account management. Customers can manage their data through a web app, while the iOS and Android apps offer removal progress and scam protection features to customers in the United States. Removal requests may take hours or weeks, depending on the broker. Incogni lists availability in the United States, Canada, the United Kingdom, Switzerland, Norway, Iceland, Liechtenstein, and specified EU countries. All plans include 24/7 live chat and a 30-day money-back guarantee; Unlimited plans also include live phone support. Incogni lists a starting price of $7.99/mo (annual). There is no free plan or free trial.
For and against
For
- Recurring removal requests include progress reports.
- Plans cover automated removals from 420+ data broker sites.
- Unlimited plans add custom requests across 3,000+ additional sites.
- All plans include 24/7 live chat support.
- All plans have a 30-day money-back guarantee.
Against
- There is no free plan or free trial.
- Removal timing can range from hours to weeks.
- Custom removals are limited to Unlimited plans.
The verdict
Incogni combines recurring broker removal requests with progress reporting, with broader custom coverage on Unlimited plans. Consider the lack of a free option and variable removal timing when choosing it.
Who it suits
Incogni suits individuals who want a service to request deletion of their personal data from covered brokers. Family plans may suit households of up to five members.
Plans and prices
Standard
420+ data broker sites · multiple emails, addresses, and phone numbers · recurring removals
Read 4 Oct 2026 · incogni.com
Unlimited
420+ data broker sites · 3,000+ additional sites · unlimited custom removal requests · live phone support
Read 4 Oct 2026 · incogni.com
Family
Up to 5 members · 420+ data broker sites · multiple emails, addresses, and phone numbers · recurring removals
Read 4 Oct 2026 · incogni.com
Family Unlimited
Up to 5 members · 420+ data broker sites · 3,000+ additional sites · unlimited custom removal requests
Read 4 Oct 2026 · incogni.com
On the record
- Automated removals
- The service sends recurring removal requests to covered brokers and people search sites and provides progress reports.incogni.com · read 4 Oct 2026
- Coverage
- The pricing page says plans include automated removals from 420+ data broker sites.incogni.com · read 4 Oct 2026
- Custom removals
- Unlimited plans include Custom Removals for 3,000+ additional sites and unlimited custom removal requests.incogni.com · read 4 Oct 2026
- Eligibility
- Incogni lists availability in the United States, Canada, the United Kingdom, Switzerland, Norway, Iceland, Liechtenstein, and specified EU countries.support.incogni.com · read 4 Oct 2026
- Family plans
- Family and Family Unlimited plans support up to five members and include family account management.incogni.com · read 4 Oct 2026
- Mobile app
- The mobile app is available to customers in the United States on iOS and Android for removal progress and scam protection features.support.incogni.com · read 4 Oct 2026
- Money-back guarantee
- The pricing page offers a 30-day money-back guarantee on all plans.incogni.com · read 4 Oct 2026
- Privacy and infrastructure
- Incogni says it uses primarily EU-based infrastructure and processes data in compliance with GDPR.support.incogni.com · read 4 Oct 2026
- Removal timing
- Incogni says removal timing depends on the broker, with some requests taking hours and others weeks.incogni.com · read 4 Oct 2026
- Security
- Incogni states it completed a SOC 2 Type 2 examination and uses encrypted data transfers, strong password requirements, and optional two-factor authentication.support.incogni.com · read 4 Oct 2026
- Service
- Incogni contacts data brokers on a customer's behalf and requests deletion of their personal data.support.incogni.com · read 4 Oct 2026
- Support
- All plans include 24/7 live chat support, and Unlimited plans include live phone support.incogni.com · read 4 Oct 2026
- Web app
- Incogni says its web app works on desktop, laptop, or tablet and provides the full range of account and data management features.support.incogni.com · read 4 Oct 2026