Geogrid

Geogrid tracks local Google Maps rankings across locations and displays the results as a heatmap. A scan can cover as many as 441 coordinates around a business, showing how rankings vary across an area. Its AI action plans prioritize fixes, identify the zone each one targets, and suggest a first step. Agency features include white-label reports, branded client portals, scheduled rescans, and a lead-capture rank-checker widget. Geogrid says results come through the Serper API rather than scraping, with locale inferred for each scan. The service also offers a REST API and scan-completion webhooks; its homepage says the API supports up to 250 requests per minute. Live integrations include Webhooks, Zapier, Make.com, Slack, Discord, and Pabbly. Credits are charged per grid point, while cached nodes, skipped terrain, and dead quadrants are not billed. The Free plan costs nothing and includes 200 credits and one weekly scheduled rescan. Paid plans begin with Starter at $29 a month, billed annually.

Geogrid combines local ranking heatmaps with action plans and agency reporting tools. The Free plan offers a way to start, while paid tiers set distinct credit and scan limits.

Geogrid suits SEO agencies tracking local Google Maps rankings for businesses across locations. Its branded reporting and client portals are geared toward agency workflows.

Geogrid is a local SEO tracker for businesses that need to see how Google Maps visibility changes across nearby locations. It is best suited to agencies and teams managing multiple local search areas, especially those that need branded reporting or workflow integrations. Its geographic detail and agency tools stand out, but credit quotas and annual billing make the right tier important.

Overview

Geogrid measures local Google Maps rankings across a grid and displays the results as a heatmap. With historical ranking data and weekly updates, it can show how visibility varies by area over time rather than reducing performance to a single rank. Competitor tracking adds context, while scans can cover as many as 441 coordinates for broader coverage.

Results come through the Serper API rather than scraping, and locale is inferred for each scan. Credits are charged per grid point, but cached nodes, skipped terrain, and dead quadrants do not count toward billing. That softens the cost of a scan, though teams still need to match the number of locations and rescan frequency to their monthly credit allowance.

Key features

Heatmaps and action plans

The heatmap makes geographic gaps in visibility easier to spot, and Geogrid’s AI action plans turn those results into prioritized fixes. Each plan identifies the zone a fix targets and suggests a first step, which gives an SEO team a more practical starting point than a map alone. The plans complement, rather than replace, the team’s own judgment about which work matters.

Agency workflows and integrations

White-label reports, branded client portals, scheduled rescans, and a lead-capture rank-checker widget make Geogrid more useful for agencies presenting local SEO work to clients. Webhooks, Zapier, Make.com, Slack, Discord, and Pabbly are live integrations; Notion, Google Sheets, and Looker Studio are in beta, while HubSpot and Salesforce integrations are request-only. The REST API and scan-completion webhooks support custom workflows, with the homepage stating a ceiling of 250 requests per minute. These tools favor agencies with repeatable reporting needs over teams looking only for occasional rank checks.

Security and privacy

Geogrid encrypts data in transit with HTTPS and at rest with AES-256, and its databases use Supabase Row Level Security. Its privacy policy says personal data is not sold and is erased within 30 days after account deletion. Those terms offer concrete protections, though they do not change the product’s usage limits.

Pricing

Geogrid is freemium. The Free plan costs nothing, requires no card, and provides 200 credits with one weekly scheduled rescan. It is a low-commitment way to assess local tracking, but its small credit allowance constrains ongoing or multi-location use.

Paid plans are billed annually:

• Starter — $29 a month: 1,500 credits per month, up to 15 scans, two scheduled rescans, PDF and PNG exports, five AI Insights per month, and standard 13x13 UULE grids. This is the entry tier for a small workload, but scan and insight caps limit heavier monitoring.
• Freelance — $59 a month: 5,000 credits per month, unlimited scans, three scheduled rescans, PDF, XLSX, and PNG exports, REST API access at 60 requests per minute, and standard 13x13 grids. It suits independent consultants who need more capacity and spreadsheet exports; the 5,000-credit quota still bounds usage.
• Agency — $179 a month: 20,000 credits per month, unlimited scans, ten scheduled rescans, REST API access at 120 requests per minute, adaptive grids, and white-label client portals. This is the clearest fit for agencies managing recurring client work, with substantially more credits and client-facing presentation tools than lower tiers.
• API / Enterprise — $599 a month: 100,000 credits per month, unlimited scans and schedules, 21x21 grids covering 441 points, REST API and webhooks, B2B lead-gen widgets, a multi-location dashboard, and dedicated support. It is aimed at larger operations that need the widest grids, automation, and support; its annual commitment and price are difficult to justify for a small business.

Credit limits remain relevant even on tiers with unlimited scans, because credits are charged per grid point. The Free plan and paid tiers therefore suit different usage levels, not simply different scan counts.

Platforms

Geogrid is available on web and through an API. The API / Enterprise plan includes REST API access and webhooks, while lower paid tiers also include REST API access with tier-specific request limits.

Who it's for

Geogrid is a strong match for SEO agencies that need street-level Google Maps tracking, recurring client reports, and automation. Businesses monitoring several local areas can also benefit from heatmaps and historical data. It is less compelling for users who need broad search-engine rank tracking or a simple tool without credit-based usage to manage.

Pros and cons

Pros

• Location-level visibility: grids of up to 441 coordinates reveal local variation that a single ranking point cannot show.
• Actionable reporting: prioritized AI fixes include a target zone and suggested first step, helping translate a heatmap into follow-up work.
• Agency-ready delivery: white-label portals, reports, scheduled rescans, and lead-capture widgets support recurring client workflows.
• Flexible automation: live integrations, REST API access, and scan-completion webhooks can connect tracking to other processes.

Cons

• Annual billing on paid plans: the monthly prices require an annual term, making paid use a longer commitment than the displayed monthly figure suggests.
• Credits constrain usage: even unlimited-scan tiers have monthly credit ceilings, and grid points consume credits.
• Entry-tier ceilings: Starter caps scans at 15 and AI Insights at five per month, which can restrict a growing workload.
• Some integrations are not ready for general use: three are in beta and HubSpot and Salesforce are request-only, limiting immediate choices for those workflows.

Alternatives

For a broader comparison, browse Rank Tracking Software and Local SEO Software.

• Positionly is worth considering for cross-platform rank tracking, with Android and iOS apps, a free tier for five keywords and one website, and a Basic plan at $15 a month billed for 12 months.
• Seodity is a paid alternative for teams prioritizing content and technical SEO alongside tracking; its Basic plan is $41 a month billed at $490 annually and includes 50 AI articles monthly and 50,000 technical webpages audited.
• Grid My Business is another freemium web and API option for readers comparing local grid tools; its Starter plan is free forever and includes 250 scan credits and two business profiles.
• Topvisor may suit users seeking a freemium web and API rank tracker with an extension; its free XS plan offers unlimited projects and keywords.
• FreeSERP is a web-based freemium option with a free plan offering 100 credits and 10 keywords per project, or a $19 monthly Starter plan with 2,000 credits.
• Marketing Miner is a freemium web and API alternative whose Minee plan includes one website plus competitors, 10 keywords, 50 profilers, and 500 credits.
• Rank Tracker is a freemium desktop option for Linux, macOS, and Windows, with a free plan that includes scheduled SEO tasks and reports.
• CanIRank is a freemium web alternative with a free plan covering one website, five keyword reports, five SEO reports, and 20 link opportunities.

Verdict

Choose Geogrid if your work depends on understanding Google Maps rankings across a service area and turning that view into recurring reports or client actions. Its strongest case is the combination of detailed grids, agency delivery tools, and automation. Look elsewhere if you need broad search-engine coverage, minimal usage management, or a paid plan without an annual commitment.