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FLUX

FLUX · Freiburg, Germany · founded 2024

What it is

FLUX is a family of AI models for generating and editing images and video. FLUX 3 generates video with synchronized audio from text or images, can continue an existing clip, and supports clips up to 20 seconds. FLUX.2 creates and edits images up to 4 MP, with multi-reference editing, hex color control, and text rendering. FLUX Tools add endpoints for outpainting, object erasing, virtual try-on, video upscaling, and deblurring. Access options include a browser playground, an API, and downloadable open weights for deployment on customer infrastructure. FLUX has a free plan, alongside usage-based options such as FLUX.2 [klein] 4B at $0.01, paid once; extra megapixels and reference images can incur additional charges. API use includes full commercial rights without a separate license, while open-weight commercial rights depend on the model license. Submitted prompts, uploads, tasks, and outputs may be used to train and improve models; an email opt-out route is provided. The maker also links to a Help Desk and offers dedicated support for high-throughput enterprise workloads.

For and against

For

  • Generates video with synchronized audio
  • Edits images up to 4 MP
  • Offers a browser playground, API, and open weights
  • API use includes full commercial rights

Against

  • Submitted content may be used to improve models
  • Open-weight commercial rights depend on model license
  • Additional megapixels and reference images can add charges

The verdict

FLUX combines image and video generation with specialized editing tools and several access options. Review model licensing and the stated data-use policy when choosing how to use it.

Who it suits

FLUX may suit people working in image or video generation, editing, design, marketing, product visualization, creative production, entertainment, or e-commerce. Its API, browser playground, and self-hosted open-weight options offer different access paths.

Plans and prices

FLUX.2 [klein] 4B

$0.01usage-based

additional MP $0.001 · reference image $0.001/MP · up to 4 MP output

FLUX.2 [klein] 9B

$0.02usage-based

additional MP $0.002 · reference image $0.002/MP · up to 4 MP output

FLUX.2 [pro]

$0.03usage-based

additional MP $0.015 · reference image $0.015/MP · up to 4 MP output

FLUX.2 [flex]

$0.05usage-based

image editing $0.10/MP · no per-image minimum · maximum output 4 MP

FLUX.2 [max]

$0.07usage-based

additional MP $0.03 · reference image $0.03/MP · up to 4 MP output

Open weights — FLUX.2 [dev]

Free

Self-hosted · no hosted API endpoint

Open weights — FLUX.2 [klein] 4B

Free

Self-hosted model weights

Pay as you go — FLUX.2 [klein] 4B

$0.01usage-based

Up to 4 MP output · resolution rounded up to whole MP

Pay as you go — FLUX.2 [klein] 9B

$0.02usage-based

Up to 4 MP output · resolution rounded up to whole MP

Every plan, in full

On the record

Access
The maker offers a browser playground, an API, and downloadable open weights for deployment on customer infrastructure.bfl.ai · read 30 Sep 2026
API endpoints
The public API exposes generation endpoints for FLUX.1, FLUX.2, FLUX 3 and specialized editing tools through POST requests.api.bfl.ai · read 19 Oct 2026
API workflow
FLUX tool requests use an asynchronous submit-and-poll pattern for returning generated results.help.bfl.ai · read 19 Oct 2026
Benchmark result
Artificial Analysis listed FLUX.2 [pro] at Elo 1003 with 10,569 evaluations in its text-to-image leaderboard.artificialanalysis.ai · read 19 Oct 2026
Billing limits
Failed or moderated generations do not consume credits.help.bfl.ai · read 30 Sep 2026
Commercial API rights
Black Forest Labs says API usage includes commercial rights without a separate model license.help.bfl.ai · read 19 Oct 2026
Company
Black Forest Labs says it works from labs in Freiburg and San Francisco; its registered address is in Freiburg im Breisgau, Germany.bfl.ai · read 30 Sep 2026
Company LinkedIn facts
LinkedIn lists Black Forest Labs as privately held, founded in 2024, headquartered in Freiburg, Germany, with 51–200 employees and a San Francisco location.linkedin.com · read 19 Oct 2026
Developer documentation
The tools documentation includes endpoint parameters and worked examples, with a separate FLUX Tools section in docs.bfl.ai.help.bfl.ai · read 19 Oct 2026
Early funding
TechCrunch reported that Black Forest Labs emerged from stealth in 2024 with $31 million in funding and was reportedly discussing a $100 million round.techcrunch.com · read 19 Oct 2026
Editing benchmark
Artificial Analysis listed FLUX.2 [pro] at Elo 1013 with 4,096 evaluations in its image-editing leaderboard.artificialanalysis.ai · read 19 Oct 2026
Framework integrations
FLUX.1 Kontext [dev] supports ComfyUI, Hugging Face Diffusers and TensorRT inference frameworks.bfl.ai · read 19 Oct 2026
Funding
A December 1, 2025 announcement reported a $300 million Series B at a $3.25 billion post-money valuation and more than $450 million total funding.globenewswire.com · read 19 Oct 2026
Image editing
FLUX.2 models support prompt-driven image editing, with editing prices listed separately from text-to-image prices.help.bfl.ai · read 19 Oct 2026
Image generation
FLUX.2 models generate images from text prompts and support megapixel-based output pricing.help.bfl.ai · read 19 Oct 2026
Image generation and editing
FLUX.2 generates and edits images up to 4 MP and supports multi-reference editing, hex color control, and text rendering.help.bfl.ai · read 30 Sep 2026
Integrations
FLUX.1 Kontext and FLUX1.1 are available through Microsoft Azure AI Foundry for enterprise deployment.bfl.ai · read 19 Oct 2026
License split
FLUX.2 [klein] 4B is Apache 2.0, while FLUX.2 [klein] 9B, FLUX.2 [dev], FLUX.1 Kontext [dev] and FLUX.1 [dev] use a non-commercial license requiring commercial licensing.help.bfl.ai · read 19 Oct 2026

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